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Hi there, I’m Apurva, a Product Designer based in San Francisco. I strive to create human experiences that feel good.

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✨I cherish looking at things in their larger context, drawing patterns, and finding the small changes that can lead to large systemic impact. Collaborative environments are where I thrive.

👩🏻‍💻 Previously working @Dailyhunt, building Josh in a fast-paced, blitzscaling environment - balancing business, user needs, and technical constraints across iOS and Android.

work

DAILYHUNT | NEWS & CONTENT AGGREGATION

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Revamping Dailyhunt's Product Vision

Increasing the Monthly Active Users by 6.5% (18 Million)

Product Revamp| Sprint | Research | UI Design | User Testing 

Enhancing the BART

System

M.DES PROJECT

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Finding the most impactful intervention point in the system

Research | Ideation | UI Design | Prototyping

ooh, you should check that out!

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GOLFTRIPZ | GOLF HOLIDAY BOOKING

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Revamping the Golftripz Experience

Reducing the number of clicks for Golf Holiday booking by 60%

Research |  UX Design | Copywriting | Desktop & Mobile

JOSH | SHORT VIDEO ENTERTAINMENT 

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Filling the void left by India's TikTok ban

100 M+ downloads in 6 months of launch. $400 M funding

Blitzscaling | Design System | UI Design | Dev Constraints

More Projects

M.DES PROJECT

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Tackling the problem of

Waste Management

Solving this wicked problem

 Complex Systems | Research | Policy Suggestions 

ZENOTI | ENTERPRISE SOFTWARE

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Making Zenoti Analytics' Dashboards Intuitive

Successful Proof-of-Concept

Tableau | Research | Use Cases | User Flow| UI Design 

Freelance Showcase

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Seristo

Helping people sell and monetize their time with time-based service listings integrated with payment gateway and automated scheduling to their calendar

 Design Systems |  Information Architecture | User Flows | UI | Web Application

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DusMinute

Transforming how communities live by giving them access to amenities at their doorstep.

 UI Design | Prototyping | Mobile Application

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